You Don’t Have a Willpower Problem.
You Have a Hiring Problem.
Every day, you hire food to do jobs in your life like providing comfort, energy, reward, belonging, or getting dinner done fast.
Some foods perform well in the moment, but create trouble later on inside Body Inc.
Hire Your Food gives you a funny, practical, shame-free way to understand why you eat what you eat and how to choose foods that work for your body, values, and future self.
Available on Amazon in Kindle Format and Paperback
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Experience the framework during a free live session
Choose November 18 or 19
60 minutes, 20 people, and one very different question:
"What job are you actually hiring your food to do?"
This Is Not a Diet Book.
You probably don't need another book telling you that broccoli contains fiber. The problem isn't that we're short on nutritional information. The problem is that nutritional information has to compete with comfort, habit, convenience, reward, social connection, identity, and a food industry that is exceptionally good at interviewing for the job.
Hire Your Food changes the conversation.
Instead of asking yourself:
“What should I eat?”
You begin by asking:
“What job am I hiring this food to do?”
And once you understand the job, you can start looking for better candidates.
In this book, you’ll learn how to:
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Spot the hidden job behind cravings.
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Interview food before you hire it.
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Stop relying on Willpower as your overworked manager.
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Build a food team that supports energy, health, identity, and compassion.
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Move toward plant-forward eating without guilt or pressure.