Welcome to Body Inc.
You are the CEO.
Your Brain has work to do.
Your Heart has deadlines.
Your Liver runs a very busy operation.
Your Immune System handles security.
And your Microbiome represents several trillion stakeholders with surprisingly strong opinions.
Every food you hire joins the organization.
Some candidates are excellent short-term contractors. Others become dependable long-term team members.
And some interview spectacularly, but create a surprising amount of work for everyone else once they're hired.
The goal isn't to build a perfect workforce.
It's to become a better CEO.
Your Body Is Not One Voice
Brain, CEO Future Self, Heart, Willpower, Microbiome interviewing at Body Inc.
A food decision can feel wonderfully simple:
“I want this.”
Inside Body Inc., things are a little more complicated.
Your Brain may love the immediate reward.
Your Heart is thinking longer-term.
Your Liver has processing to do.
Your Gut and Microbiome have their own interests.
Your Future Self would occasionally appreciate being invited to the meeting.
There is no literal boardroom inside your body, but different parts of your body do respond to what you eat in different ways — and on very different timelines.
A craving can feel unanimous. Body Inc. rarely is.
Meet a Few Members of the Team
THE BRAIN
Strategy & Reward
"That tasted fantastic. Are we hiring them again tomorrow?"
THE LIVER
Risk Management
"I'll handle it. Again."
THE MICROBIOME
Culture & Training
"Several trillion stakeholders would like a word."
YOUR FUTURE SELF
Long-Term Planning
"Hello? Can anyone hear me?"
WILLPOWER
Middle Manager
"Why am I running this company?"
THE HEART
Operations
"Could I please get a seat at the interview table?"
Willpower Alone Cannot Run Body Inc.
Willpower matters, but we ask an awful lot of it: Resist the craving, ignore the advertising, break the habit, handle the stress, navigate the family dinner and choose differently when you're tired, hungry, and short on time.
That's a remarkable job description for one middle manager.
Body Inc. doesn't simply need more discipline.
It needs better leadership . . . and a better hiring process.
Give More People a Seat at the Table
The idea isn't to let your Heart make every food decision, or your Brain, or your Microbiome, and definitely not Willpower.
It's simply to widen the conversation.
Before the next hire, you might ask:
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What job am I trying to get done?
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Who should get a seat at the interview table?
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And which candidate fits the job best?
That's where the Hire Your Food approach begins.
Body Inc. Is Hiring
Some candidates may deserve a promotion, others may be better suited to part-time work or may need a different role. Some excellent candidates may have been sitting in reception for years, waiting for an interview.
You don't need to fire everyoneand you don't need a perfect company. You just need to start asking better questions to hire with intention and to build the body you want to live in.
Once You Know the Job,
Who Gets Hired?
Knowing the job is only the beginning.
Now there are candidates to interview.
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Who else could do the job?
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Why does the same candidate keep winning?
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And what happens after you hire it?
The Hire Your Food Interview Framework turns the idea into something you can actually try . . . one decision at a time.
No perfect eating.
Just a better interview.
Why Are You Hiring the Food in the First Place?
Hunger is only one job.
Food can also be hired for comfort, convenience, reward, energy, belonging, tradition, pleasure, and identity.
Until you understand the job, it will be difficult to understand why any particular candidate keeps winning.